Title: Introduction to Commercial Recreation and Tourism : An Entrepreneurial Approach
Publisher: Sagamore Publishing
Publication Date: 2011
Language: English
ISBN 10: 1571676775
ISBN 13: 9781571676771
Binding: Paperback
Condition: Very Good

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Synopsis

The purpose of this 6th edition remains the same as the first five editions -- to provide an introduction to the scope, characteristics, and management aspects of the commercial recreation and tourism industry. This book offers a blend of conceptual and practical material to achieve a basic understanding of this diverse industry. While some of the content is oriented toward large and established businesses, the text also has an entrepreneurial orientation that is particularly applicable to smaller businesses and organisations. Future commercial recreation and tourism entrepreneurs will gain a wealth of useful ideas and information from these pages.

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