Introduction to Communication Studies

Fiske, John

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ISBN 10: 0416745709 ISBN 13: 9780416745702

Published by Routledge, 1982

Language: English

Condition: Used - Very good Soft cover

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Bibliographic Details

Title

Introduction to Communication Studies

Publisher

Routledge

Publication Date

1982

Language

English

ISBN 10

0416745709

ISBN 13

9780416745702

Binding

Soft cover

Edition

2nd Edition

Condition

Very Good

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About this title

Synopsis

This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining ‘Why Fiske Still Matters’ for today’s students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of ‘Structuralism and Semiotics, Fiske-Style’. Both underline the continuing relevance of this foundational text in communication studies.

How can we study communication? What are the main theories and methods of approach?

This classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication, and describes the theories underpinning them. Thus armed, the reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes, and to see them with new eyes.

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