Introduction to Digital Marketing: Foundations in Technology: Exploring the Core Principles and Tools that Drive Digital Marketing Success

Kochhar, Er. Navdeep

ISBN 10: 6208428289 / ISBN 13: 9786208428280

Published by LAP LAMBERT Academic Publishing, 2025

About this Item

Seller Inventory # I-9786208428280

Bibliographic Details

• Title: Introduction to Digital Marketing: Foundations in Technology: Exploring the Core Principles and Tools that Drive Digital Marketing Success
• Publisher: LAP LAMBERT Academic Publishing
• Publication Date: 2025
• Language: English
• ISBN 10: 6208428289
• ISBN 13: 9786208428280
• Binding: Soft cover
• Condition: New

About this title

Synopsis

Introduction to Digital Marketing: Foundations in Technology is a comprehensive book designed to provide readers with a solid understanding of the core principles that drive digital marketing. The book explores the technologies that shape the digital landscape, including SEO, social media, content marketing, and data analytics. It offers practical insights into how these tools and techniques can be applied to create effective marketing strategies. Aimed at both beginners and professionals, the book emphasizes the importance of technology in modern marketing and how it can be leveraged for business growth. Through detailed examples and case studies, readers will gain a hands-on understanding of the evolving digital marketing environment.