Introduction to E-Commerce. This item is unavailable.
Language: English
Published by Prentice Hall PTR, 2002
- Softcover
- Used
Seller: Better World Books Ltd, Dunfermline, United KingdomBetter World Books Ltd
AbeBooks seller since October 13, 2008
Condition: Used - Good
US$ 6.96
Item description from seller
Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # 2211472-6
- Title
- Introduction to E-Commerce
- Author
- King, David, Turban, Efraim
- Publisher
- Prentice Hall PTR
- Publication year
- 2002
- Condition
- Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0130094056
- ISBN 13
- 9780130094056
- Item weight
- 2.205 pounds
- Dimensions
- N/A
Offering both real-world and theoretical perspectives, this book features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Market Mechanisms. Products and Services. Market Research and Advertisement. Company-Centric. Exchanges and Collaboration. E-Government, B2E. M-Commerce. Infrastructure and Application Developments. Privacy, Legal and Security. Payments and Order Fulfillment. Strategy, Going global, and Internet Communities. For anyone interested in e-commerce. Ideal for busy executives.
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