Introduction to Sport Management: Theory and Practice

Introduction to Sport Management: Theory and Practice bridges the theoretical-practical divide by providing students with practical perspectives on today’s sport management issues, based upon sound theoretical frameworks. Introduction to Sport Management introduces readers to the complex nature of today’s sport industry and offers advice from sport-industry insiders.

Introduction to Sport Management: Theory and Practice:

• features unique perspectives from a wide range of contributing authors and interviewees.
• introduces fundamental sport management subtopics that form the basis for many of the courses students will take in their program of study.
• guides students through the wide array of sport management opportunities and helps launch their sport management career.
• contains practitioner interviews that reinforce the theoretical principles found in each chapter and provide outstanding career advice.