Introduction to e-Business: Management and strategy
Combe, Colin
ISBN 10: 1138172510 ISBN 13: 9781138172517
Published by Routledge, 2016
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An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application of e-business strategies. These concepts are further explored in the six case studies that follow the set chapters. This new textbook integrates the main themes to provide a complete picture of the key elements relevant to an introductory text in e-business. To fully appreciate the e-business environment it is necessary to understand the links between the different disciplines that come together to form
About the Author: Colin Combe
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Title: Introduction to e-Business: Management and ...
Publisher: Routledge
Publication Date: 2016
Binding: Hardcover
Condition: New
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Introduction to e-Business
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ISBN 10: 1138172510
ISBN 13: 9781138172517
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Einband - fest (Hardcover). Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Colin CombeAn Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together th. Seller Inventory # 595380232
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Buch. Condition: Neu. Introduction to e-Business | Colin Combe | Buch | Einband - fest (Hardcover) | Englisch | 2016 | Routledge | EAN 9781138172517 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. Seller Inventory # 129772043
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