Title: Intuition als effektive Ressource moderner Organisationen: Eine theoretische und empirische Analyse (FOM-Edition) (German Edition)
Publisher: Springer Gabler
Publication Date: 2013
Language: German
ISBN 10: 3658034653
ISBN 13: 9783658034658
Binding: Soft cover
Condition: New

About this title

Synopsis

Intuition stellt in der heutigen rational gepr�gten Unternehmenswelt eine wichtige Ressource bei Entscheidungen dar. Anhand der aktuellen Erkenntnisse der Intuitionsforschung analysiert Thomas Holtfort, dass Unternehmen Intuition in ihre Entscheidungsprozesse integrieren k�nnen und sollen. Des Weiteren belegt der Autor die Umsetzungsm�glichkeiten und Vorteilhaftigkeit einer intuitiven Unternehmenskultur. Hierbei spielen z.B. Begriffe wie Fehlerfreundlichkeit und M�glichkeitsr�ume eine wichtige Rolle, welche vom Management vorgelebt und anerkannt werden sollten. Neben einer theoretischen Herleitung der Thematik f�hrt der Autor mittels einer empirischen Analyse tiefer in die intuitiven M�glichkeiten der Unternehmenswelt ein.

About the Author

Thomas Holtfort ist Professor f�r Allg. BWL insbesondere Finanz- und Wirtschaftspsychologie/Verhaltens�konomie an der FOM Hochschule f�r �konomie und Management.

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