Investigating Communication: An Introduction to Research Methods
Frey, Lawrence R.; Botan, Carl H.; Kreps, Gary L.
Language: English
Published by Pearson, 1999
- Hardcover
- Used
Seller: ThriftBooks-Reno, Reno, NV, U.S.A.ThriftBooks-Reno
AbeBooks seller since May 25, 2012
Condition: Used - Good
US$ 6.49
Quantity: 1 available
Add to basketItem description from seller
Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Seller Inventory # G0205198260I3N00
- Title
- Investigating Communication: An Introduction to Research Methods
- Author
- Frey, Lawrence R.; Botan, Carl H.; Kreps, Gary L.
- Publisher
- Pearson
- Publication year
- 1999
- Condition
- Good
- Dust jacket
- No Jacket
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0205198260
- ISBN 13
- 9780205198269
- Edition
- 2nd Edition
- Item weight
- 2.13 pounds
This book provides a comprehensive, balanced introduction to communication research methods. Designed for readers who have little or no familiarity with research methods, this book helps one become a more knowledgeable and competent consumer (and limited producer) of scholarly research and of the everyday research to which they are exposed by the mass media. Praised for its accessible writing and extensive real-life examples, this book takes a step-by-step approach through the communication research process. Investigating Communication shows how communication research is conducted from start to finish, with the book's organization modeled after a traditional research study. By making the material accessible rather than impossible to learn, readers become excited about studying research methods. For anyone interested in the introductory methods of communication research.
"Synopsis" may belong to another edition of this title.
From the Back Cover
Designed for readers who have little or no familiarity with research methods, this book helps one become a more knowledgeable and competent consumer (and limited producer) of scholarly research and of the everyday research to which they are exposed by the mass media. Praised for its accessible writing and extensive real-life examples, this book takes a step-by-step approach through the communication research process. Investigating Communication shows how communication research is conducted from start to finish, with the book's organization modeled after a traditional research study. By making the material accessible rather than impossible to learn, readers become excited about studying research methods.
For anyone interested in the introductory methods of communication research.
"About the title" may belong to another edition of this title.
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