The Invisible Advantage: How to Create a Culture of Innovation

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The Invisible Advantage shows how any organization can create a culture of innovation--an environment that promotes freethinking, an entrepreneurial spirit, and sustainable value creation at all levels and across all functions. This book isn't just about the importance of an innovation culture, nor how to emulate the ''innovation untouchables'' like Google and Apple. It's a complete tool kit that anyone can use to uncover the unique, hidden drivers of innovation and then introduce fresh, intuitive approaches tailored to their organization's specific environment.

Soren Kaplan is a bestselling and award-winning author, a Columnist for Inc. Magazine, a leading keynote speaker, the founder of Praxie.com, and an affiliate at the Center for Effective Organizations at USC's Marshall School of Business. Business Insider and the Thinkers50 have recognized him as one of the world's top innovation experts and consultants.

Soren has advised and led professional development programs for thousands of executives around the world, including Disney, NBCUniversal, Kimberly-Clark, Colgate-Palmolive, Hershey, Red Bull, Medtronic, Roche, Philips, Cisco, Visa, Ascension Health, Kaiser Permanente, CSAA Insurance Group, American Nurses Association, and many others. He has lectured at the Harvard Business School, Copenhagen Business School, Melbourne Business School, Breda University in the Netherlands, and with other MBA and executive education programs globally.

Soren's debut book, Leapfrogging, was named "Best Leadership Book" and The Invisible Advantage received the "Best General Business Book" distinction by the International Book Awards. He has been quoted, published, and interviewed by Harvard Business Review, Fast Company, Forbes, CNBC, National Public Radio, the American Management Association, USA Today, Strategy & Leadership, and The International Handbook on Innovation, among many others. He holds Master's and Ph.D. degrees in Organizational Psychology.