By Invitation Only: How We Built Gilt and Changed the Way Millions Shop

Maybank, Alexis

ISBN 10: 1591846269 / ISBN 13: 9781591846260

Published by Penguin Publishing Group, 2013

About this Item

2013. paperback. . . . . . Books ship from the US and Ireland.

Seller Inventory # V9781591846260

Bibliographic Details

• Title: By Invitation Only: How We Built Gilt and Changed the Way Millions Shop
• Publisher: Penguin Publishing Group
• Publication Date: 2013
• Language: English
• ISBN 10: 1591846269
• ISBN 13: 9781591846260
• Binding: Soft cover
• Condition: New

About this title

Synopsis

Gilt, currently valued at more than $1 billion, was launched by Alexis Maybank, Alexandra Wilkis Wilson, and three colleagues in 2007. It is one of the most fascinating startups of recent years. And it all began with one bold idea: to bring sample sales online and change the way millions shop. As they write about the day Gilt.com went live: "We had created a Web site that could potentially change the rules of retail...If shopping was traditionally a slow, leisurely activity...it would now be competitive, addictive, urgent, thrilling...not just easier, but so much more fun." Alexis and Alexandra share their perspective in this dramatic story of Gilt's birth, rise, and evolution. They show how they juggled the conflicting needs of their suppliers, engineers, marketers, and potential investors. They explain how they blended their individual strengths and weaknesses and managed their rapidly growing team. And they take us through the darkest moments of the recession when Gilt might easily have died.

About the Author

Alexis Maybank and Alexandra Wilkis Wilson cofounded Gilt Groupe with Kevin Ryan, Mike Bryzek, and Phong Nguyen. Both have BAs from Harvard College and MBAs from Harvard Business School. They live in Manhattan with their husbands and children.