Japanese Consumer Behaviour: From Worker Bees to Wary Shoppers (ConsumAsian Series)
Language: English
Published by Routledge 2000-04-06, 2000
- Softcover
- New
Seller: Chiron Media, Wallingford, United KingdomChiron Media
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- Title
- Japanese Consumer Behaviour: From Worker Bees to Wary Shoppers (ConsumAsian Series)
- Author
- John McCreery
- Publisher
- Routledge 2000-04-06
- Publication year
- 2000
- Condition
- New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0700713581
- ISBN 13
- 9780700713585
What role does consumption play in Japanese lives that are more than study, work and shopping? How have those lives changed since World War II as Japan has wrestled with the meaning of white-collar careers, women spreading their wings, changing family values, a shrinking birth rate, an aging population? This book explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.
"Synopsis" may belong to another edition of this title.
About the Author
Authored by McCreery, John
"About the title" may belong to another edition of this title.
Chiron Media
Wallingford, United Kingdom
5-star seller
AbeBooks seller since August 2, 2010
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