Joyride Flatout: Hot Rods and Dream Machines (Hardcover)

Dan Quarnstrom

ISBN 10: 1933492716 / ISBN 13: 9781933492711

Published by Design Studio Press, Culver City, 2015

About this Item

Hardcover. * The artwork in this book is the continuation of Quarnstrom's lifelong fascination with hot rods, dragsters, and custom cars, currently called Joyride Flatout. As the source of his earliest inspiration and having provided him with the raw materials for a lifetime of drawing, he revisits this subject matter often. These are the drawings he wanted to do when he was 12-years-old, but didn't have the skills to pull them off (some are drawings done when he was 12). The pioneers of wild style car design, Ed "Big Daddy" Roth and his contemporaries, were at the height of their powers as custom car designers, providing a panorama of challenges for thousands of aspiring pencil jockeys. They provoked, validated, and sustained his interest in the mechanical as art. The pioneers of wild style car design, Ed "Big Daddy" Roth and his contemporaries, were at the height of their powers as custom car designers, providing a panorama of challenges for thousands of aspiring pencil jockeys. The artwork in this book is the continuation of author's fascination with hot rods, dragsters, and custom cars. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Seller Inventory # 9781933492711

Bibliographic Details

• Title: Joyride Flatout: Hot Rods and Dream Machines (Hardcover)
• Publisher: Design Studio Press, Culver City
• Publication Date: 2015
• Language: English
• ISBN 10: 1933492716
• ISBN 13: 9781933492711
• Binding: Hardcover
• Condition: new

About this title

Synopsis

During the 1960s, out-of-this-world automobiles took America by storm, care of pioneering custom car designers like Ed “Big Daddy” Roth and George Barris, whose dazzling chrome creations—each with its own name and personality—captured the hopes and dreams of thousands of youth ready for their first joyride.

Simultaneously, the music world was getting its own punch of adrenalin with Chuck Berry, the Beach Boys, and Dick Dale providing the perfect soundtrack for a time when experimentation was the order of the day. The counterculture that emerged was one of pure innovation—hot rods, MAD Magazine, Rat Fink, Von Dutch, Robert Williams, Stanley Mouse. Never before or since has there been a time when the border between imagination and engineered physical reality was crossed with such boundless, almost reckless regularity.

Joyride/Flatout: Hot Rods and Dream Machines is a tribute to this formative time through the eyes of author and designer Dan Quarnstrom, whose love of hot rod culture, and those who were a part of it, is as fresh and contagious as it was more than 50 years ago, when he was a young boy attending his first hot rod show. From thumbnail sketches to finished drawings, Post-it squiggles to thorough model breakdowns, Joyride/Flatout is a testament to what can happen when you hold onto your enthusiasm and infuse it into everything you create.

About the Author

DAN QUARNSTROM is a veteran 3-D and visual effects designer based in Los Angeles, who spent more than 15 years as a creative director, art director, and designer at the award-winning Rhythm & Hues Studios. Over the course of his career, he has worked on several animated films, designed the iconic Coca-Cola polar bears during the ‘90s, and seen his designs featured in Rolling Stone magazine. Whether it’s a rock-and-roll poster, character design, fantasy environment, or 3-D animation, Quarnstrom is thrilled with bringing ideas to life.