Keep That Seat Hot: Strategies for Operating and Growing Your Barbershop

Keep That Seat Hot! Strategies for Operating and Growing your Barbershop (Volume I) is a book that provides barbering business owners with the tools they need to succeed. It offers advice on financial management, hiring the right team members, marketing strategies, customer base growth and more. It also provides insight into running a barbershop with an eye for the future, helping owners to plan ahead and anticipate obstacles that may come their way. The book is full of invaluable tips and tricks that not only give aspiring entrepreneurs the essentials they need but also help those who have existing shops take their business to the next level. It is ideal for barbers of all experience levels, from novice to veteran.

This book contains detailed instructions on developing a strong business plan, budgeting wisely and finding the best location to ensure your shop is successful. You’ll also learn how to market your business, keep up with trends in the industry, and nurture relationships with customers and vendors. What sets this book apart from other barbering resources is it also tackles common issues such as employee turnover, building a staff that reflects your brand values, staying ahead of competition and understanding the legal aspects of running a business.

With this book, you'll learn to:

• Build strong relationships with customers and vendors to increase loyalty, trust, and brand recognition.
• Stay ahead of the competition by identifying areas you can excel in and capitalize on them.
• Select the best location for your shop that helps to maximize your potential for success and ensure that every customer has a great experience.
• Utilize the “Wow Effect” in your barbershop to differentiate yourself from competitors and make sure customers come back again and again.
• Create an amazing team of barbers who possess a passion for making customers look great, feel confident about their looks, and have an overall pleasant experience in your establishment!

Regardless of your experience level, Keep That Seat Hot! Strategies for Operating and Growing your Barbershop will provide the information you need to take your shop to new levels of success. With easy-to-understand language, helpful illustrations and useful examples, running a barbershop has never been easier. Get your copy today and take the first step towards achieving your dream of owning a successful barbershop business!

A visionary who serves the community, Alan D. Benson is the founder and president of Benson Group, LLC, a company that offers Workforce Training, Human Resources, and Organizational Development services. He has been afforded various experiences and he has more than 25 years of experience in the areas of Operations Management, Training and Development, and Education. He has empowered and managed teams to achieve company goals, created personal and professional growth plans for employees, facilitated trainings, and developed systems to streamline operations that increase profits for major corporations and services for nonprofit organizations. Alan earned a Bachelor of Science degree in Political Science and Master of Public Administration (MPA) degree from the University of Louisville. He later earned a Master of Business Administration (MBA) degree from Indiana University. He served in the United States Marine Corps Reserves and is a Persian Gulf War veteran. He has twins, Hilton and Hayley, and he resides in Louisville, Kentucky.