This innovative, hands-on guide demystifies the start-up process and puts small-business power in your hands. Author Romanus Wolter, a contagiously enthusiastic leader in the small-business community, offers cutting-edge strategies and proven formulas for taking a business idea from inception to launch to profitability. With Wolter in your corner, you’ll:
U GET MOTIVATED! Develop the drive you need to make your dream come true;
U MINIMIZE RISK! Explore your business idea and determine its viability in the marketplace;
U GET FUNDED! Learn creative hints for obtaining financing and publicizing your business to the right audiences; and
U BECOME A MARKETER! Stand out from the competition by creating marketing campaigns within your budget.
Filled with inspirational stories from real entrepreneurs, time-tested tools, and out-of-the-box techniques, KICK START YOUR DREAM BUSINESS will offer you the encouragement—and equip you with the know-how— to transform your dream business into a reality.
ROMANUS WOLTER holds an M.A. in international marketing. As the director of the San Francisco Small Business Development Center, Romanus provided the proven tools and real-life information people need to be successful in a variety of industries. He currently leads "Kick Start" workshops to inspire people to bring their ideas into reality, to help business owners boost their sales, and to energize teams to achieve business goals. He is also a consultant to numerous economic development organizations. Romanus lives in the San Francisco Bay Area.