Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Seller Inventory # 4252417-6

Contact seller

Report this item

Bibliographic Details

Title: From Kitchen to Market
Publisher: Upstart Publishing Company
Publication Date: 1997
Language: English
ISBN 10: 1574100254
ISBN 13: 9781574100259
Binding: Soft cover
Edition: 2nd.
Condition: Very Good
Weight: 1.082 pounds

About this title

Synopsis

Learn the secrets of successfully launching a gourmet food product in the $30 billion specialty food marketplace. From Kitchen to Market delivers proven strategies for successful packaging, pricing, positioning, and promotion. You'll get "inside" industry tips to maximize product exposure and profits.

From the Publisher

Praise for previous editions:

“A thorough guide on food marketing that is sure to help food entrepreneurs at all levels. Extensive appendices...are an added plus to an already strong and well-written guide. Strongly recommended.” —Library Journal

The only book of its kind that outlines every food marketing opportunity and then supports entrepreneurial action with detailed guidance, From Kitchen to Market shows food entrepreneurs how to:

* Identify a winning product and its most appropriate markets. * Achieve visual “sizzle” with packaging and labeling. * Establish a variety of distribution channels. * Optimize the Internet.

Photos and logos of successful specialty food products illustrate the state of the market. More than 50 charts, graphs, and tables; 20 “Guidelines for Success” checklists; and 40 “Case in Point” examples bring the industry to life. Detailed appendixes, with who’s who and how-to-do-it rosters of contacts, make this the bible for anyone planning to market a specialty or gourmet food product.

"About this title" may belong to another edition of this title.

Store Description

Better World Books (https://www.BetterWorldBooks.com) is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised $33 million for libraries and literacy, donated over 32 million books, and reused or recycled more than 397 million books.

Visit Seller's Storefront

Seller's business information

Better World Books Marketplace, Inc.
55740 Currant Road, Mishawaka, IN, 46545, U.S.A.

Sale & Shipping Terms

Terms of Sale

Better World Books (BWB) values your satisfaction and offers you returns within thirty (30) days after the estimated delivery date on most items. All returned items must be in the original condition; used items should include the SKU sticker located on the spine or back of the product.

If you have an incomplete, incorrect, or damaged shipment, please contact our Customer Care team via Abebooks contact seller options before proceeding with the return.Please keep in mind that because we deal mostl...

More Information

Shipping Terms

Please allow 1-2 business days for order fulfillment.

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	4 to 8 business days	3 to 5 business days
First item	US$ 0.00	US$ 13.00

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.