Know Your Onions - Graphic Design: How to Think Like a Creative, Act like a Businessman and Design Like a God

Soto, Drew de

ISBN 10: 9063692587 / ISBN 13: 9789063692582

Published by BIS Publishers, 2012

About this Item

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Bibliographic Details

• Title: Know Your Onions - Graphic Design: How to Think Like a Creative, Act like a Businessman and Design Like a God
• Publisher: BIS Publishers
• Publication Date: 2012
• Language: English
• ISBN 10: 9063692587
• ISBN 13: 9789063692582
• Binding: Paperback
• Condition: Very Good

About this title

Synopsis

This book is practical and immediate, without being condescending or overly technical. It is like having a graphic design mentor who will help you come up with ideas, develop your concepts, and implement them in a way that is engaging and humorous. It gives readers the experience and ability that normally comes from years of on-the-job training. All of the essential techniques of graphic design and its digital implementation are covered.

Read this book and gain 25 years of experience in how to think like a creative, act like a businessman and design like a god.

This book is designed like a notebook, with all the authors' tips and knowledge already inside. However, it also includes blank pages that allow the user to personalize this reference book with specific notes that are relevant to his or her studio, suppliers or clients.

About the Author

Drew de Soto is the founder (2000) and Creative Director of Navig8 and has gone on to work with some of the most influential UK organisations, these include the British Council, the UK Government, international charities and brands.

Drew has contributed to Policy Connect, the UK think tank that works with parliamentarians, business and the public sector to help improve government policy.

He has a bald head, a ridiculous moustache and enjoys a scotch and a cigar - and not taking life too seriously.