Korean Pop Culture beyond Asia (Paperback)

David C. Oh

ISBN 10: 0295752963 / ISBN 13: 9780295752969

Published by University of Washington Press, Seattle, 2024

About this Item

Paperback. Showcases the dynamism of cross-cultural engagement with Korean mediaKorean media has exploded in popularity across the globe in the past decade: BTS and other K-pop groups have packed stadiums, Parasite garnered record-breaking critical success, The Masked Singer and Singles Inferno became viral TV hits, and multiday KCON fan events have highlighted not only media but Korean food, cosmetics, and fashion. Exploring how fans from different cultural and racial backgrounds engage with Korean media in local and individual contexts, this edited collection reveals complex transcultural affinities, conflicts, and negotiations. The essays delve into the ways people create meaning from, and shape affinity to, Korean television and music. The book also explores Korean popular cultures influence on audiences imaginative play, desires, and fantasies, critically examining topics such as TikTok as a space of Asian fetishization, Black YouTubers K-pop reaction videos, the perception of Korean men in opposition to European hegemonic masculinity, and Middle Eastern fans responses to appropriation in K-pop. Throughout, the contributors provide perceptive analyses that reveal what the interplay of race and Korean entertainment tells us about the complex nature of transnational fandom. "Korean media has exploded in popularity across the globe in the past decade. This edited collection examines ways that fans from very different racial and cultural backgrounds have engaged with Korean popular media in local contexts, revealing complex transcultural affinities, conflicts, and negotiations"-- Provided by publisher. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Seller Inventory # 9780295752969

Bibliographic Details

• Title: Korean Pop Culture beyond Asia (Paperback)
• Publisher: University of Washington Press, Seattle
• Publication Date: 2024
• Language: English
• ISBN 10: 0295752963
• ISBN 13: 9780295752969
• Binding: Paperback
• Condition: new

About this title

Synopsis

Showcases the dynamism of cross-cultural engagement with Korean media

Korean media has exploded in popularity across the globe in the past decade: BTS and other K-pop groups have packed stadiums, Parasite garnered record-breaking critical success, The Masked Singer and Single’s Inferno became viral TV hits, and multiday KCON fan events have highlighted not only media but Korean food, cosmetics, and fashion. Exploring how fans from different cultural and racial backgrounds engage with Korean media in local and individual contexts, this edited collection reveals complex transcultural affinities, conflicts, and negotiations. The essays delve into the ways people create meaning from, and shape affinity to, Korean television and music. The book also explores Korean popular culture’s influence on audiences’ imaginative play, desires, and fantasies, critically examining topics such as TikTok as a space of Asian fetishization, Black YouTubers’ K-pop reaction videos, the perception of Korean men in opposition to European hegemonic masculinity, and Middle Eastern fans’ responses to appropriation in K-pop. Throughout, the contributors provide perceptive analyses that reveal what the interplay of race and Korean entertainment tells us about the complex nature of transnational fandom.

About the Author

David C. Oh is associate professor at Syracuse University in the Newhouse School of Public Communications. His books include Whitewashing the Movies: White Subjectivity and Asian Erasure in U.S. Film Culture. Benjamin M. Han is associate professor in the Department of Entertainment and Media Studies at the University of Georgia. He is author of Beyond the Black and White TV: Asian and Latin American Spectacle in Cold War America. Contributors: Crystal S. Anderson, Woori Han, Laura-Zoë Humphreys, Young Jung, Rebecca Chiyoko King-O’Riain, Donna Lee Kwon, Min Joo Lee, Irina Lyan, Moisés Park, and Julia Trzcińska