Synopsis
Unlike other books on the subject, which are filled with dry incorporation rules or accounting practices, The Last Best Hope combines step-by-step information with the human side of business – “a blood sport every bit as dramatic as life and death itself.” Using the case histories of the many entrepreneurs he interviewed across Canada, McQueen lays out the methods that have succeeded for these self-starters and – even more importantly – shows how to avoid failure once a business has been established. The engaging text is filled with tips from the top, plus secrets of both success and failure as lived and learned by those who have been through the wars.
About the Author
Rod McQueen is one of Canada’s foremost business writers. Between 1978 and 1982, he served as business editor and then as managing editor of Maclean’s magazine. As a freelance writer specializing in corporate Canada, the economy, and politics, he has published in every major Canadian magazine. From 1987 to 1993, he lived and worked outside Canada, as a freelancer in London and then in Washington, D.C., as bureau chief for The Financial Post. The author of six other books – The Moneyspinners, Risky Business, Leap of Faith, Both My Houses (with Sean O’Sullivan), Blind Trust, and The Last Best Hope – he is currently senior writer at The Financial Post. He and his wife, Sandy, live in Toronto.
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