Launch: How to Quickly Propel Your Business Beyond the Competition
Language: English
Published by Wiley, 2011
- Hardcover
- Used

Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Good
US$ 5.99
Quantity: 1 available
Add to basketItem description from seller
If you've been let down by the undelivered promises of marketing, this book is for you. Launch reveals a new way to grow your business that involves focusing on the needs of others, giving gifts, working with outsiders, and restraining your marketing messages. These principles are precisely the opposite of traditional marketing.
Seller Inventory # CIN111802723XG
- Title
- Launch: How to Quickly Propel Your Business Beyond the Competition
- Author
- Michael A Stelzner
- Publisher
- Wiley
- Publication year
- 2011
- Condition
- Good
- Binding
- Hardback
- Language
- English
- ISBN 10
- 111802723X
- ISBN 13
- 9781118027233
This book will show you how to:
- Create highly sharable content that meets people's needs
- Identify and work with outside experts, many of whom will gladly promote your content
- Attract and retain raving fans that will help your business grow
- Creatively market and sell to people who will gladly purchase your products and services
"Synopsis" may belong to another edition of this title.
About the Author
MICHAEL A. STELZNER is the founder of SocialMediaExaminer.com a popular online magazine that helps businesses answer social media questions with useful how-to articles, in-depth case studies, expert interviews, and original research. He also authored the book Writing White Papers: How to Capture Readers and Keep Them Engaged, and is the man behind several large professional development conferences such as the Social Media Success Summit.
"About the title" may belong to another edition of this title.
World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …
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SBYB, Inc.
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