Leadership : The Multiplier Effect

As 9-5 morphs into 24/7, it brings mounting pressures and new rules. Your life is full-on, relentless and exhausting and worse still, it's zipping by in a blur. It's easy to end up careering from one crisis to another, buzzed up on sugar and coffee, existing from one holiday to the next.

The leader's job is to squeeze more from less, but most leaders feel they can't possibly work any harder and are sick to death with being told to work smarter. So where next? The answer is to use the multiplier effect to transform your leadership style.

Good emotions spread far wider than we realise. A good leader who is inspired and inspiring will spread good feelings throughout his team. But it won't stop there. They in turn will pass good feelings on to their colleagues, clients and customers, who will pass on positive emotions in turn. The multiplier effect is the organic set of positive emotions which flow out in ripples from good leadership. This book shows how to lead well by being the secret ingredient in your team's everyday happiness - just by making them feel good and empowering them to pass it on.

Leadership: The Multiplier Effect is crammed with the latest thinking on leadership, strengths, positive psychology, purpose, employee engagement, coaching, emotional intelligence and 'life', supplemented with anecdotes, pithy quotes and asides that help bring the content to life.

And to save you time, the book's central message is this: Your job as a leader is NOT to inspire people. Your job as a leader is to BE INSPIRED.

Andy Cope describes himself as an author, happiness expert, qualified teacher and learning junkie. He has spent 10 years researching 'positive psychology' culminating in a 'PhD in Happiness' from Loughborough University.

He has developed a series of keynotes and courses centring on themes of happiness and flourishing, which he delivers in business and schools across the world.


Andy has written several best-selling personal development books, including 'The Art of Being Brilliant', and is also a best-selling children's author. His 'Spy Dog' series has enjoyed huge global success.