The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Olsen, Dan
ISBN 10: 1118960874 ISBN 13: 9781118960875
Published by Wiley, 2015
Used
hardcover
From
Evergreen Goodwill, Seattle, WA, U.S.A.
Seller rating 5 out of 5 stars
AbeBooks Seller since November 7, 2006
This specific item is no longer available.
About this Item
Description:
Seller Inventory # mon0000148798
Synopsis:
The missing manual on how to apply Lean Startup to build products that customers love
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing.
If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to:
- Determine your target customers
- Identify underserved customer needs
- Create a winning product strategy
- Decide on your Minimum Viable Product (MVP)
- Design your MVP prototype
- Test your MVP with customers
- Iterate rapidly to achieve product-market fit
This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia.
Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.
About the Author:
DAN OLSEN is an entrepreneur, consultant, and Lean product expert. He works with CEOs and product leaders to build great products and strong product teams, often as interim VP of Product. Dan's clients include Facebook, Box, Hightail, Medallia, Financial Engines, and One Medical Group.
At Intuit, Dan led the Quicken product team to record sales and profit. He also led product management at social networking pioneer Friendster and was cofounder and CEO of TechCrunch award winner YourVersion, a personalized news startup.
A frequent speaker at business and technology events, Dan lives in Silicon Valley where he hosts the Lean Product Meetup.
For more information visit www.leanproductplaybook.com
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: The Lean Product Playbook: How to Innovate ...
Publisher: Wiley
Publication Date: 2015
Binding: hardcover
Condition: Acceptable
Top Search Results from the AbeBooks Marketplace
Seller Image
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Seller: Goodwill Southern California, Los Angeles, CA, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. Includes dustjacket. Seller Inventory # LACV.1118960874.G
Stock Image
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Seller: More Than Words, Waltham, MA, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. A bright, square, and overall a nice copy. Seller Inventory # BOS-A-08i-0001779
Seller Image
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Seller: Goodwill of Silicon Valley, SAN JOSE, CA, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear. Seller Inventory # GWSVV.1118960874.G
Stock Image
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1118960874I5N00
Stock Image
The Lean Product Playbook : How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Published by
Wiley & Sons, Incorporated, John, 2015
ISBN 10: 1118960874
ISBN 13: 9781118960875
Used
Hardcover
Seller: Better World Books: West, Reno, NV, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 17192958-6
Stock Image
The Lean Product Playbook : How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Published by
Wiley & Sons, Incorporated, John, 2015
ISBN 10: 1118960874
ISBN 13: 9781118960875
Used
Hardcover
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 17192958-6
Stock Image
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Seller: BooksRun, Philadelphia, PA, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. 1. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 1118960874-8-1-29
Seller Image
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Seller: ZBK Books, Carlstadt, NJ, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. Fast & Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy. Seller Inventory # ZWV.1118960874.G
Stock Image
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00099396765
Stock Image
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00101385273