Lessons on Profiting from Diversity
Moss, Gloria (EDT)
ISBN 10: 0230250203 ISBN 13: 9780230250208
Published by Palgrave Macmillan, 2012
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Synopsis:
Shows the strong business case for diversity and the deleterious effects of not allowing diversity to take root in organizations by providing a fascinating insight into the case for gender diversity in the professional services, marketing and digital arenas, and the way in which a diversity mindset can be fostered in organizations.
About the Author: AUDREY BECUWE Assistant Professor at the University of Limoges, France HOLLY BUCHANAN Owner of Buchanan Marketing IAN DODDS Ian Dodds Consulting (IDC) and The FutureWork Institute ALICE GARNIER PHD Student in Strategy, at the University of Lyon/Coactis Research Center, France MARION HERSH Senior Lecturer in Bioengineering, the University of Glasgow, UK THOMAS J JORDAN Chairman and Chief Creative Officer of HY Connect ISABELLE MAQUE Assistant Professor at the University of Poitiers, France HILARY MULLEN Senior Lecturer, Department for New Media and Technologies, Buckinghamshire New University, UK ISABELLE PRIM-ALLAZ Assistant Professor at the University of Lyon/Coactis Research Center, University of Lyon, France LORRAINE WATKINS-MATHYS Head of School for the School of Applied Management and Law, Buckinghamshire New University, UK CATHARINA WULF Paris School of Business, France
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Bibliographic Details
Title: Lessons on Profiting from Diversity
Publisher: Palgrave Macmillan
Publication Date: 2012
Binding: Hardcover
Condition: New