Licensing Best Practices. This item is unavailable.Licensing Best Practices

Neuware -A definitive resource for professionals in licensing and technology management In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including: \* Licensing issues in Europe, Asia, Australia, the Middle East, South Africa, and Latin America \* Technology valuation \* Technology management consulting \* Licensing agreements and strategic partnerships \* The expansion of the licensing profession \* Patent procedures and protection in Europe \* Trade secrets law and intellectual property assets \* Issues in copyright, software, and Web sites \* Trademarks, trade names, and trade dress \* Licensing in the biotechnology industry \* Pharmaceutical licensing \* University licensing trends \* Technology rights that are financial assets and instruments \* IC-based corporate carve-outs \* Licensing and litigation \* ADR.