Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.

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Schwabe Books, Inc. DBA Books From California
51 W. Easy St., Simi Valley, CA, 93065, U.S.A.

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Greg Schwabe
Books From California
51 W. Easy St
Simi Valley, CA. 93065

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