Lightning Strategies For Innovation
Language: English
Published by Free Press, 1998
- Softcover
- New
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- Title
- Lightning Strategies For Innovation
- Author
- Zangwill, William I
- Publisher
- Free Press
- Publication year
- 1998
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0684863979
- ISBN 13
- 9780684863979
Willard Zangwill’s study of the innovation he addresses world-class practices of leading companies like General Electric, 3M, Canon, and others, providing a multi-step strategy for cultivating new products and development. Zangwill also explains the philosophy behind concurrent engineering, rapid learning cycles, target pricings, and more—in order to influence and promote the innovative process.
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About the Author
William I Zangwill is the author of Light Strategies For Innovation, a Simon & Schuster book.
"About the title" may belong to another edition of this title.
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