In the Line of Money: Branding Yourself Strategically to the Financial Elite

Russ Alan Prince is the Executive Director of Private Wealth magazine and one of the leading authorities in the private wealth industry. Homer Smith is a Private Wealth Advisor with over twenty years of industry experience dedicated to working with business owners and families of wealth with complex financial planning needs. For more than twenty-five years, Paul Saganey of Integrated Partners has been directing traffic at the intersection of financial planning, wealth management, and CPAs. Their combined experience inside this book brings together the best processes and systems to truly differentiate and grow an accounting firm.

Russ Alan Prince is the president of Prince & Associates, Inc. the world's leading research and consulting firm on private wealth. He is the author of more than 40 books on related topics. More information is available at www.russalanprince.com. Bruce H. Rogers is the Chief Insights Officer for Forbes Media and a veteran of the print and digital publishing industries. He is a well-established expert on brand building, media measurement and advertising accountability. More information is available at www.forbes.com.