Synopsis
Ten invaluable Friction Factors allow readers to manage, calm, and control all the egomaniacs in their lives. A guaranteed laugh ensues while reading how to tame the Ego Monsters everyone faces daily. At the office or home, potentially disastrous situations can be turned into positive results by following strategies Joel Epstein has mastered after interacting with thousands of people in stressful situations. Relationships with family, friends, business colleagues, and even total strangers will improve dramatically.
About the Author
Joel Epstein is the author of The Little Book on Big Ego, as well as the founder and CEO of Friction Factor, Inc. Through Friction Factor, Joel holds training, sales, management, and leadership seminars and workshops for diverse corporations throughout the United States. Joel has been speaking and holding these career and life changing events for over 12 years. In this capacity, he has learned that controlling ego - yours and others - is the foundation for a successful life, both personal and professional.Joel's view on the subject of Ego is unique in that he knows everyone's Ego is the same size and shape. An Ego is a ball of energy that is affected daily, hourly, even minute-to-minute, by different factors that hit the ball of energy to create friction. This friction can be positive or negative.After graduating from Tulane University, Joel started and successfully operated two restaurants in New Orleans. Joel then entered the highly competitive mortgage industry. His responsibilities included recruiting, training, and motivating loan originators, marketing executives and support staff. In addition to his management responsibilities, Joel became a top producer in the industry almost immediately. He won several industry awards and was often asked to share his vision and strategies with others in his company. Soon competitors came looking for the same advice and insight thus beginning Joel's career as a speaker, seminar, and workshop leader.Joel quickly realized the vast majority of lost accounts, of sales not made, of management problems, of failed careers, and of damaged relationships (both business and personal) were not based on policies, strategies or tactics, but instead on Ego. He realized that success depends much less on the unique requirements of a specific situation, than on the ability of people to work together to achieve a common goal. This is attained by controlling the potentially destructive egos that are encountered. Many speakers talk about leadership and "playing together nicely," but Joel is unique in focusing not on the symptoms, but the causes.Joel has appeared on numerous radio and television programs in the U.S. and Canada discussing ego, including nationally on CNN, Fox, Access Hollywood, NBC, ABC, CW, Sirius Satellite Radio, ABC Radio Network and USA Radio Network discussing ego. Producers, anchors and hosts rave about his ability to connect with the audience. They always say they wish they had more time to talk with Joel and invite him back to their shows. Joel has years of experience dealing with out-of-control egos in stressful situations and has learned that understanding EGO is the key to a successful life.
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