The Do It Yourself Lobotomy: Open Your Mind to Greater Creative Thinking
Language: English
Published by Wiley, 2002
- Hardcover
- Used
Seller: clickgoodwillbooks, Indianapolis, IN, U.S.A.clickgoodwillbooks
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Used - Acceptable: All pages and the cover are intact, but shrink wrap, dust covers, or boxed set case may be missing. Pages may include limited notes, highlighting, or minor water damage but the text is readable. Item may be missing bundled media.
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- Title
- The Do It Yourself Lobotomy: Open Your Mind to Greater Creative Thinking
- Author
- Monahan, Tom
- Publisher
- Wiley
- Publication year
- 2002
- Condition
- acceptable
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0471417424
- ISBN 13
- 9780471417422
Master the techniques that top companies use to spark creativity
In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject, providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180-degree Thinking(TM), 100 MPH Method, and other techniques he employs in his creative consulting practice are easy-to-use strategies for unleashing new ideas and facilitating creative product development, advertising, and marketing plans. This book has the added benefit of Monahan's experience of using these methods at A-list client companies.
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clickgoodwillbooks
Indianapolis, IN, U.S.A.
AbeBooks seller since July 5, 2024
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