Logo Design Love: A guide to creating iconic brand identities

David Airey

4,266 ratings by Goodreads

Language: English

Published by Peachpit Press, Pearson Business Aug 2014, 2014

0321985206 / 9780321985200

Series: Book 98 of 141 - Voices That Matter

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Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.

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Softcover

Condition: New

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This item is printed on demand - it takes 3-4 days longer - Neuware -Completely updated and expanded, the second edition of David Airey sLogo Design Lovecontains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right.Logo Design Love shows students how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaboratewith clients. David not only shares his personal experiences working on identity projects including sketches and final results of his own successful designs he also uses the workof many well-known designers such as Paula Scher, who designed the logos for Citi andMicrosoft Windows, and Lindon Leader, creator of the current FedEx identity, as well aswork from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more.InLogo Design Love, students learn:Best practices for extending a logo into a complete brand identity systemWhy one logo is more effective than anotherHow to create their own iconic designsWhat sets some designers above the rest31 practical design tips for creating logos that last 240 pp. Englisch.…

Seller Inventory # 9780321985200

Title
Logo Design Love: A guide to creating iconic brand identities
Author
David Airey
Publisher
Peachpit Press, Pearson Business Aug 2014
Publication year
2014
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
0321985206
ISBN 13
9780321985200
Edition
2nd Edition
Item weight
425 grams
Dimensions
235x178x14 mm
Series
Book 98 of 141: Voices That Matter

BuchWeltWeit Ludwig Meier e.K.

Bergisch Gladbach, Germany

5-star seller

AbeBooks seller since January 11, 2012

Shipping rates from Germany to U.S.A.

Item5 to 15 business days5 to 15 business days
First itemUS$ 25.76US$ 25.76
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BuchWeltWeit Ludwig Meier e.K.

Germany