This 388-page showcase of 169 hand-drawn logos is illustrated with more than 300 pencil sketches to explain the design process. Five chapters focus on commercial logos and four chapters are devoted to logos for academia; Scripts as an important style; Typefaces and alphabets by the author, and a chapter of mixed lettering examples. Topics covered include: basic introduction to typography, logotype design, and font design. It is an invaluable resource for the student, instructor, professional designer, and the typophile. By Doyald Young. Brand new shrink-wrapped copies!!!

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Bibliographic Details

Title

Logotypes and Letterforms - Handlettered Logotypes and Typographic Considerations

Publisher

Delphi Press July 1992

Publication Date

1992

Language

English

ISBN 10

083063956X

ISBN 13

9780830639564

Binding

Hardcover

Condition

New

Seller catalogs

Graphic Design - Typography

About this title

Synopsis

The author shows and describes more than one hundred of the logotypes he has created, and discusses important design elements

About the Author

Professor Art Center College Of Design 26 years. Graphic Design professional for 45 years. International lecturer & workshops.

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Hennessey + Ingalls, Inc.
300 S. Santa Fe Ave., Suite M, Los Angeles, CA, 90013, U.S.A.

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