Loose Leaf for Connect Master Principles of Economics Print Companion 2024 Release

New products in principles of economics have been eager to address innovative ways of using technology to teach this introductory course. While these products are often accompanied by impressive digital resources, they all share one characteristic: they are still grounded in the traditional textbook format. Connect Master Principles of Economics isn't just another textbook alternative, it's a game changer.

As the first digital-first approach for the principles of economics course, Connect Master Principles of Economics offers the same core content covered in mainstream textbooks, but in a way that breaks free from the constraints of a traditional textbooks structure and format. This empowers instructors to take advantage of new approaches in teaching methodology to revitalize their courses. Students are more engaged and empowered to connect concepts to application.

Connect Master Principles of Economics launched in 2015 with over 210 distinct concepts and added 36 new topics in 2018. Based on extensive market feedback from instructors and student users, Connect Master Principles of Economics now covers over 270 topics! Each topic is anchored by an engaging 2 to 4-minute high-quality video (in both English and Spanish) and accompanied by a suite of learning resources such as dynamic applications, worked examples, and assessment tools.

With a concept-level approach, instructors are able to handpick every aspect of the curriculum, from concepts covered to sequencing, providing flexibility for instructors to tailor their courses in such a way that is appropriate for any school, at any level, across all course formats, and set to any depth. Instead of a class that revolves around static pages and chapters of a textbook, Carlos Asarta and Roger Butters envision a learning environment that revolves around the talents and abilities of the teacher in the classroom. The result is an experience that is motivating, accessible, and adaptable to how today's students learn and obtain information.

Dr. Carlos J. Asarta is the Bank of America Chaired Professor of Business and the James B. O'Neill Director of the Center for Economic Education and Entrepreneurship (CEEE). A tenured professor in the Department of Economics, Asarta also serves as special advisor to the dean in Lerner College of Business and Economics. Carlos holds master's and Ph.D. degrees in economics from the University of Nebraska-Lincoln. His scholarly work focuses on the areas of economic education, technology in the classroom and financial literacy. His research has been published in academic journals such as The Internet and Higher Education, AEA Papers and Proceedings, Journal of Economic Education, Academy of Management Learning & Education and Decision Sciences Journal of Innovative Education.Dr. Asarta is the recipient of several teaching, service and research awards, including: the Henry H. Villard Research Award from the National Association of Economic Educators; the Lerner College Outstanding Outreach/Service Award from the University of Delaware; and the Association of Students of the University of Nebraska Outstanding Educator of the Year Award. Carlos is a member of the Society of Economic Educators and president of the Delaware Council on Economic Education.

Dr. Roger B. Butters is the Walter Williams Chair in Free Market Economics and an Associate Professor of Economics at Hillsdale College. He received his B.A. in Economics and Portuguese from Brigham Young University, a M.S. from the Marriot School of Management, and M.S. and Ph.D. in Economics from the University of California, Davis. An accomplished author, Dr. Butters has published articles on the assessment of knowledge, teacher education, online vs. paper and pencil testing, and real-estate spill overs, to name a few. He is the author of the first ever all digital product for teaching economics at the college level and has also authored several standardized tests for measuring economic knowledge. Roger has received many awards recognizing his work, including the Phillip Saunders "Best Research Paper" award, and the "Rising Star" award, to name a few. The former President of the Nebraska Council on Economic Education, he was given the title of "Admiral" in the "Navy of the Great State of Nebraska" for his work promoting economic literacy.

Dr. Butters narrated over half of the English-language videos and is lead author for the macroeconomics content of Asarta/Butters.