MANAGING CREATIVITY: EXPLORING THE PARADOX

TOWNLEY, BARBARA

ISBN 10: 0521518539 / ISBN 13: 9780521518536

Published by CAMBRIDGE U.P., CAMBRIDGE, 2009

About this Item

What are the challenges and opportunities of managing people in creative industries? How are the tensions between creative and commercial pressures mediated? The creative industries are an area of increasing economic importance. Yet creative industries and creative-based organizations are rife with problems such as whether and how control of the creative process should be exercised; the extent to which knowledge of creative production may be made explicit; and how the connection between producer and consumer should be mediated.

Seller Inventory # 887681

Bibliographic Details

• Title: MANAGING CREATIVITY: EXPLORING THE PARADOX
• Publisher: CAMBRIDGE U.P., CAMBRIDGE
• Publication Date: 2009
• Language: English
• ISBN 10: 0521518539
• ISBN 13: 9780521518536
• Binding: Cartoné (tapa dura cartón)
• Edition: 01.
• Condition: New
• Dust Jacket Condition: Nuevo
• Book Type: LIBRO
• Seller catalogs:
  • Estudios generales

About this title

Synopsis

What are the challenges and opportunities of managing people in creative industries? How are the tensions between creative and commercial pressures mediated? The creative industries are an area of increasing economic importance. Yet creative industries and creative-based organizations are rife with problems such as whether and how control of the creative process should be exercised; the extent to which knowledge of creative production may be made explicit; and how the 'connection' between producer and consumer should be mediated. In Managing Creativity a team of experts from a diverse range of fields - including management, fine art, music, the internet, design, theatre and publishing - discuss these and other problems concerning the relationship between management and creativity. Developing an appreciation of these problems is theoretically productive, not only because it throws light onto our understanding of creative-based organizations, but also because it can be revelatory about organizations more generally.

Book Description

The creative industries are an area of increasing economic importance. In Managing Creativity a team of experts from a diverse range of fields - including management, fine art, music, the internet, design, theatre and publishing - discuss the challenges and opportunities of managing people in creative-based organizations.