MAX BILL TYPOGRAPHY ADVERTISING BOOK DESIGN
Language: English
Published by NIGGLI, 2015
- Hardcover
- Used
Condition: Used
US$ 77.00
Quantity: 1 available
Add to basketSeller Inventory # 9783721203417
- Title
- MAX BILL TYPOGRAPHY ADVERTISING BOOK DESIGN
- Author
- AA.VV.
- Publisher
- NIGGLI
- Publication year
- 2015
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 3721203410
- ISBN 13
- 9783721203417
"Synopsis" may belong to another edition of this title.
From the Back Cover
The book at hand offers a comprehensive view into an area of work from Max Bill that has so far received little attention: typography, advertising and book design. One discovers Max Bill as the tireless creator of highly individual types and commercial logos as well as a designer with a sense of visual humor - not exactly a common aspect of constructive design in this country.Bill pursued two opposing principles and accordingly left behind two lines in his work: a graphic one and a sculptural one. Taking Herbert Bayer's universal type as a point of departure, Bill developed two lettering schemes for the Neubühl housing development and the firm "wohnbedarf", which departed from all then-known forms. The reason for the stretched "o" in "wohnbedarf" may well have been grounded on how one perceives the text from the side; yet, behind this understanding lie formal ideas and the reductionist concept of the Bauhaus.
"About the title" may belong to another edition of this title.
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| Item | 25 to 45 business days | 8 to 18 business days |
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Libreria d'arte, ampio magazzino di editoria italiana e straniera, monografie, cataloghi di mostre, biografie e manualistica
Specialty
occidentali e non, arti visive di ogni epoca, arti decorative, architettura e design, moda e tessuti, fotografia, giardino e paesaggio, tecniche artistiche e decorative, restauro, saggistica variaSeller's business information
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