Making Breakthrough Innovation Happen: Making 11 Indians Pulled Off The Impossible

Porus Munshi

ISBN 10: 817223774X / ISBN 13: 9788172237745

Published by Collins Business India, 2015

About this Item

Seller Inventory # 817223774X-2-32420893

Bibliographic Details

• Title: Making Breakthrough Innovation Happen: Making 11 Indians Pulled Off The Impossible
• Publisher: Collins Business India
• Publication Date: 2015
• Language: English
• ISBN 10: 817223774X
• ISBN 13: 9788172237745
• Binding: hardcover
• Condition: Very Good
• Weight: 10 ounces

About this title

Synopsis

India is known as a country not of innovation but of improvisation-or 'Jugaad', as they say in Hindi. But that has begun to change. We have enough examples in this country of people who have turned industry norms upside down to pull off the impossible in their fields. Eleven such case studies are featured in the book, including: Titan, which came out with the slimmest water-resistant watch in the world; Su-Kam, a power backup company that did not fit into an existing industry but ended up creating a new one; Shantha Biotech, which developed a low-cost Hepatitis-B vaccine and ushered in the biotechnology age in India; Trichy Police, which rewrote policing paradigms to nip extremism and crime in the bud, thus transforming the city. Through the breakthroughs achieved by these organizations, Porus Munshi shows that to do what is considered 'impossible' in your particular industry, you have to be subversive and think differently. In the process, if the existing business model needs to be turned on its head, then so be it!

About the Author

Porus Munshi is a partner consultant at Erehwon Innovation Consulting, a company dedicated to fuelling innovation in India. He triggers and facilitates innovation missions and works with top leadership teams, helping them make mindset shifts.