Paperback. Pub Date: 2022-03-01 Pages: 548 Language: Chinese Publisher: Renmin University of China Press This book ranks first in the list of basic management teaching books in the world. Since it was introduced into my country. it has been welcomed by domestic academic circles and industries and has influenced countless Chinese readers and managers. The book takes the four major functions of managementplanning. organization. leadership. and control as the main context. which are interlocking.

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Bibliographic Details

Title: Management (15th Edition) (Business Administration Classics Translation Series)(Chinese Edition)
ISBN 10: 7300300790
ISBN 13: 9787300300795
Binding: paperback
Condition: New

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Synopsis

本书位列全球基础管理学教学用书榜首，自引进我国以来深受国内学界和业界欢迎，影响了无数中国读者和管理者。全书以管理的四大职能——计划、组织、领导、控制为主体脉络，环环相扣，逻辑清晰，全面覆盖了管理理论的主要知识点，将管理理论与管理实践紧密结合，帮助读者提升管理技能。第15版是最新版，适应管理理论与实践的发展，进行了及时的更新和全面的修订，主要包括：各章开篇新增“就业技能矩阵”，帮助读者明确五种关键管理工作技能一批判性思考技能、沟通技能、合作技能、知识运用与分析技能、社会责任技能。增加“工作场所的秘密”“这是你的职业”“在失败中学习”等专栏，帮助读者认识工作场所中需要面对的问题及其解决方案，提升相关技能，提高职业素养和抗逆力，为职业生涯做好准备。扩充原附加模块“创办和领导创业型企业”的内容，使其独立成为第10章，并将有关组织结构设计的内容合并为第11章。增加了有关管理实践的最新话题，包括逆全球化、大数据、人工智能、社交媒体等。本书非常适合用于高校本科生、研究生、MBA学员及相关专业学位人员教学，也特别适合作为企业在职人员的培训用书和自学参考书。

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