Management (6th Edition)

Freeman, R. Edward,Stoner, James F.,Gilbert, Daniel R.

ISBN 10: 0131087479 / ISBN 13: 9780131087477

Published by Pearson, 1994

About this Item

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Bibliographic Details

• Title: Management (6th Edition)
• Publisher: Pearson
• Publication Date: 1994
• Language: English
• ISBN 10: 0131087479
• ISBN 13: 9780131087477
• Binding: hardcover
• Condition: Good

About this title

Synopsis

This edition continues its strong research orientation and solid theoretical underpinnings. The general theme is dynamic engagement—a broad term that captures the essence of change confronting future managers, and current thinking on what they'll need to succeed. The material presented revolves around the following themes: ethics, globalization, entrepreneurship and small businesses, cultural diversity, and quality. Topics place an even greater emphasis on practical applications and examples drawn from real-world organizations (i.e., Snapple, The Limited, MTV, etc.).

From the Publisher

This edition continues its strong research orientation and solid theoretical underpinnings. The general theme of the 6/E is dynamic engagement--a broad term that captures the essence of change confronting future managers, and current thinking on what they'll need to succeed. The material presented revolves around the following themes: ethics, globalization, entrepreneurship and small businesses, cultural diversity, and quality.