Liberalization of economy has opened new vistas for the development of banking sector in India. The customers of almost all the categories want quality of services made available to them. Overridinig priorities to the changing expectations of the borroers are tailoring new and innovative services according to the changes taking place in business environment. Our prime focus is hereon the management of consumer credit schemes of the banks in India. The book systematically examines a comparative study of different banks on various parameters regarding the retail credit schemes. A flow chart of procedure for taking loan from bank is also developed. The book also points out the borrowers' perception while taking loan as well as bankers' perceptions while sanctioning loans. The present book will certainly prove useful to academicians, researchers, bankers, students and policy-makers by enriching their knowledge to further analyze and suggest new strategies in the banking sector which still has a large potential to grow.

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