Management in a Dynamic Environment : Concepts, Methods and Tools

Rico Baldegger

ISBN 10: 3834931934 / ISBN 13: 9783834931931

Published by Gabler, Gabler Verlag, 2012

About this Item

Druck auf Anfrage Neuware - Printed after ordering - This book provides basic management knowledge in a clearly structured way. Fundamental aspects of management are described, on the basis of which a model of the enterprise is outlined. This allows readers to find their way around easily, to reflect, then to set new approaches in context and examine them in a critical light. The practical examples, the interpretation questions, and the short case studies at the end of the chapters facilitate the transition from theory to practice. This book provides basic management knowledge in a clearly structured way. Fundamental aspects of management are described, on the basis of which a model of the enterprise is outlined. This allows readers to find their way around easily, to reflect, then to set new approaches in context and examine them in a critical light. The practical examples, the interpretation questions, and the short case studies at the end of the chapters facilitate the transition from theory to practice.Contents Basic Models of the Enterprise System-Based Approach and CybernecticsManagement TechniquesStrategy Thinking and ActingOrganization Structure follows StrategyCorporate Culture A Competitive AdvantageCorporate Development through InnovationTarget GroupsStudents and lecturers of Economics (Bachelor and Master), in particular those with a focus on leadership, entrepreneurship, and innovation managementStudents and lecturers of the Engineering SciencesParticipants in management training courses for non-economistsExecutives and ManagersAuthorProf. PhD Rico J. Baldegger is Professor of Management and Entrepreneurship at the School of Business Administration in Fribourg (Switzerland). His research activities concentrate on innovative start-ups, the entrepreneurial behaviour of individuals and organisations as well as the phenomenon of rapid-growth companies. He has published several books and articles and has been the manager of a business for company development.

Seller Inventory # 9783834931931

Bibliographic Details

• Title: Management in a Dynamic Environment : Concepts, Methods and Tools
• Publisher: Gabler, Gabler Verlag
• Publication Date: 2012
• Language: English
• ISBN 10: 3834931934
• ISBN 13: 9783834931931
• Binding: Taschenbuch
• Condition: Neu
• Dimensions: 241W x 169H x 21D millimeters 241 millimeters width by 169 millimeters height by 21 millimeters depth
• Weight: 638 grams

About this title

Synopsis

This book provides basic management knowledge in a clearly structured way. Fundamental aspects of management are described, on the basis of which a model of the enterprise is outlined. This allows readers to find their way around easily, to reflect, then to set new approaches in context and examine them in a critical light. The practical examples, the interpretation questions, and the short case studies at the end of the chapters facilitate the transition from theory to practice.

About the Author

Prof. PhD Rico J. Baldegger is Professor of Management and Entrepreneurship at the School of Business Administration in Fribourg (Switzerland). His research activities concentrate on innovative start-ups, the entrepreneurial behaviour of individuals and organisations as well as the phenomenon of rapid-growth companies. He has published several books and articles and has been the manager of a business for company development.