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The seventh edition of the Management of Food and Beverage Operations embodies the spirit of hospitality and its role in the success of every type of foodservice operation. This edition discusses updated industry trends, technology advancements, increased emphasis on the social responsibility of sustainability, and other recent developments in the industry. Learn new digital marketing strategies with step-by-step guidelines to respond professionally to all feedback on social media sites. Learn about designing menus that can be accessed through electronic devices and decode an analysis of your menu to outshine the competition, differentiate your brand, and increase sales. Each chapter has a technology-focused element to help managers improve daily operations. These features include tips and provide awareness to internet-based tools that successful managers do to enhance the business, extend their company’s presence, and maximize efficiency. Engage with the most up-to-date, diverse, technologically advanced Food and Beverage textbook on the market. The American Hotel & Lodging Educational Institute is the world's leading provider of industry-based hospitality educational materials, training programs, and credentials. Students studying the Management of Food and Beverage Operations can earn an AHLEI certificate, demonstrating acquired knowledge in the course area. Learn more about academic and industry credentials and additional training and resources by visiting www.ahlei.org
About the Author: Jack D. Ninemeier, Ph.D. and Dr. David K. Hayes
Title: Management of Food and Beverage Operations
Publisher: 9780866127103
Publication Date: 2022
Binding: paperback
Condition: Good