The Management of Technology and Innovation

Garry Bruton (u. a.)

ISBN 10: 0357039203 ISBN 13: 9780357039205

Published by Cengage Learning, Inc, 2018

Language: English

Condition: New Soft cover

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Bibliographic Details

Title

The Management of Technology and Innovation

Publisher

Cengage Learning, Inc

Publication Date

2018

Language

English

ISBN 10

0357039203

ISBN 13

9780357039205

Binding

Taschenbuch

Edition

3rd Edition

Condition

Neu

Dimensions

Weight

798 grams

Seller catalogs

B�cher

About this title

Synopsis

PRODUCT ONLY AVAILABLE WITHIN CENGAGE UNLIMITED. THE MANAGEMENT OF TECHNOLOGY AND A STRATEGIC APPROACH explores the fundamental connections linking core business strategy, technology, and innovation. The text illustrates how these functions intertwine to play a central role in process layout, systems, structural design, and product development, as well as supporting an organization's overall success.

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