In this 30th anniversary edition of a management classic, Dr. Joseph Juran builds on his sound and orderly approach to effective management. Incorporates new material on planning and other recently evolved issues, and expands on Juran's pioneering views of reengineering.

From the Back Cover

Juran contends that the manager's basic function is to create change ("breakthrough") or prevent it ("control"), and demonstrates that each process is unvaryingly governed by a universal sequence of events. You'll learn the issues that arise, virtually without fail, whenever organizations introduce change; how to master an unvarying sequence of events that will enable you to overcome resistance to change, and break through to ever higher levels of performance; how to control any action or project under your supervision; how to achieve breakthrough in every area that determines a company's success - from attitudes ... to knowledge... to action; and when it's better to initiate change and when it's better to prevent it. Regardless of your field or product - whether you are a company president, superintendent, department head, foreperson, or a supervisor - this book will prove to be of immeasurable value to you. It is a book written for everyone who must achieve results, whether through the efforts of other people or through their own efforts.

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