Managerial Communication: Strategies and Applications

A Practical, Strategic Approach to Managerial Communication

Managerial Communication: Strategies and Applications focuses on communication skills and strategies that managers need to be successful in today’s workplace. Known for its holistic overview of communication, solid research base, and focus on managerial competencies, this text continues to be the market leader in the field. In the Seventh Edition, author Geraldine E. Hynes and new co-author Jennifer R. Veltsos preserve the book’s strategic perspective and include new updates to reflect the modern workplace. 

The new edition adds a chapter on visual communication that explains how to design documents, memorable presentations, and impactful graphics. New coverage of virtual teams, virtual presentations, and online communication help students avoid common pitfalls when using technology.  

"This is probably the best book on Managerial Communication in the market." 

–Astrid Sheil, California State University San Bernardino

Geraldine E. Hynes, PhD, is a professor of technical communication at Minnesota State University, Mankato. She has taught undergraduate courses in business communication, technical communication, visual rhetoric and document design, and research methods; at the graduate level, she has taught managerial communication, proposals, and instructional design. From 2017 to 2019, she was the director of the Center for Excellence in Teaching and Learning. She is currently the university’s interim associate vice president for undergraduate education.

 

Jennifer R. Veltsos, PhD, is a professor of technical communication at Minnesota State University, Mankato. She has taught undergraduate courses in business communication, technical communication, visual rhetoric and document design, and research methods; at the graduate level, she has taught managerial communication, proposals, and instructional design. From 2017 to 2019, she was the director of the Center for Excellence in Teaching and Learning. She is currently the university’s interim associate vice president for undergraduate education.