Managerial Decision Making (eng)
Moore, Don A.
Sold by Brook Bookstore On Demand, Napoli, NA, Italy
AbeBooks Seller since October 11, 2022
New - Hardcover
Condition: New
Ships from Italy to U.S.A.
Quantity: 8 available
Add to basketSold by Brook Bookstore On Demand, Napoli, NA, Italy
AbeBooks Seller since October 11, 2022
Condition: New
Quantity: 8 available
Add to basketManagerial Decision Making is an essential and insightful title that brings together classic articles on the subject of behavioral decision research. Professor Don Moore has selected the seminal articles that are the cornerstone of a discipline that has exploded in both productivity and influence. It covers Herbert Simon's groundbreaking work on bounded rationality, as well as important papers on anchoring, the bias of framing, the problem of overconfidence, the preference for fairness, emotional influences and the strengths and weaknesses of human intuitive judgement. This research review will appeal to a wide readership as decision research plays an important role in such diverse areas as business, marketing, law, finance, medicine and public policy.
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