Managerial Economics (Second Edition)

G.S. Gupta

Published by McGraw Hill Education, 2011
ISBN 10: 0071067868 / ISBN 13: 9780071067867
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Since its first edition, published in 1990, significant developments have come up in the corporate world and this is why the much awaited revision on the best seller on managerial economics comes to light. This book is a window to managerial economics and it acquaints students with concepts, techniques as well as its application in the decision- making process. TABLE OF CONTENTS: 1. Introduction 2. Demand and Revenue Analysis 3. Theory of Consumer Behaviour 4. Demand Estimation, Analysis and Forecasting 5. Production Analysis and Inputs? Demand 6. Cost and Supply Analysis 7. Preliminaries on Price and Output Determination 8. Price-output Determination?I (Pricing under Perfect Competition, Monopoly and Monopolistic competition) 9. Price?output Determination-II (Pricing under Oligopoly) 10. Price?output Determination-III(Pricing under Market Power, Asymmetric Information, Externalities and Risk) 11. Investment Analysis Appendix A : Economic Optimization Appendix B : Tables for Investment Analysis Appendix C : Multiple Choice Questions Appendix D : Fill in Blanks Questions Index Printed Pages: 278. Bookseller Inventory # 69314

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Bibliographic Details

Title: Managerial Economics (Second Edition)
Publisher: McGraw Hill Education
Publication Date: 2011
Binding: Softcover
Book Condition: New
Edition: 2nd edition.

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