Synopsis
This is the third in a twelve-title series, the Crash Course for Entrepreneurs, and coaches prospective and new entrepreneurs in managing employees. Many novice entrepreneurs have little more than a brilliant idea and a pocketful of ambition. They may not be born managers. This book tells you exactly what you must know, in simple terms, using real-world examples. In a two-hour read, it walks you through the essentials of leading and managing, and gives seasoned advice in a reader-friendly way. Learn what types of leadership there are and when to use your options effectively, how to avoid looking like a beginner, how to make meetings really work, how to manage diversity for rich results, and when to coach and when to terminate. Find out what other critical resources, processes, and practices will help ensure your success. These serial entrepreneurs will save you time and trouble as you manage the people in your new company.
About the Author
Marc Price has collaborated with the federal government, United States military, major nonprofit organizations, and some of the largest corporations in America, developing and implementing new products, services, and educational programs. Equally skilled in business-to-business and business-to-consumer functions, he has facilitated product positioning, branding, and outreach efforts on many different platforms for the organizations with which he has worked. As an entrepreneur, Marc has successfully directed the launch of seven different companies, ranging from traditional brick-and-mortar establishments to innovative dot-com initiatives. As an accomplished public speaker and writer, he has appeared on nationally syndicated television and radio networks, in national print publications, and has been the subject of numerous interviews and special-interest stories. He received his Bachelor of Science in organizational management from Ashford University.
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