Managing Customer Value: Creating Quality and Service That Customers Can See
Gale, Bradley
ISBN 10: 0029110459 ISBN 13: 9780029110454
Published by Free Press, 1994
Used
Hardcover
From
Wonder Book, Frederick, MD, U.S.A.
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This specific item is no longer available.
About this Item
Description:
Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp. Seller Inventory # F23B-02723
Synopsis:
Argues that companies that offer what their customers consider superior quality products and services will be most successful, and provides advice on reaching that end
About the Author: Bradley T. Gale is president of Market Driven Quality Inc. He served as Overseer for the Malcolm Baldrige National Quality Award during its first three years of existence, and currently is on the Steering Committee for the Conference Board's Total Quality Management Center. Gale is coauthor with Robert D. Buzzell of The PIMS Principles (Free Press, 1987), which has been translated into four languages.
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: Managing Customer Value: Creating Quality ...
Publisher: Free Press
Publication Date: 1994
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: Dust Jacket Included
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