Synopsis
"This book presents a variety of practical applications, tools, skills, practices, models, approaches, and strategies that are proving themselves in practice-demonstrating effectiveness with managing diversity and innovation. It also shares a different pattern of research work that will provide a platform for new avenues in overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure"--
About the Author
Dr. Nilanjan Ray is from Kolkata, India. He has obtained his PhD(Mkt); M.Com (Mkt); MBA (Mkt), STC FMRM (IIT-Kgp). He has 8 years teaching experience in BBA, MBA, BCom and 6 years Research experience and guided around 56 Post Graduate students project. Dr. Ray has contributed over 57 research papers in reputed National and International Referred, Peer Reviewed Journals, Proceedings and 6 Edited Research Hand Books from Springer , IGI-Global USA and Apple Academic Publisher CRC Press A Taylor & Francis Group, USA . He has also associated himself as a reviewer of Tourism Management Elsevier, Journal of Service Marketing Emerald Group Publishing Limited, Journal of Business and Economics, Research Journal of Business and Management Accounting and as an Editorial Board Member of several referred Journals. He has also chaired in a technical session at IJAS Conference 2012, at Harvard University, Boston, USA. Dr. Ray is a life-member of the International Business Studies Academia, Fellow Member of Institute of Research Engineers and Doctors Universal Association of Arts and Management Professionals (UAAMP) New York, USA.
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