Managing Health Education and Promotion Programs : Leadership Skills for the 21st Century

The number and complexity of health promotion programs continues to grow as professionals, the public, and policymakers embrace prevention and health education as essential elements of the nation's well being. While the need is great and growing, the requisite skills for managing these programs continue to have a mixed review.

Managing Health Education and Promotion Programs, Second Edition specifically addresses management and leadership of health promotion programs. This thorough revision is designed to facilitate self-directed management development and also serves as a core text for students of public and community health, both at the graduate and undergraduate levels.

Key Features and Updates:

All new chapters on disaster preparedness and the unique challenges of health promotion in international settings Detailed information on the new Healthy People 2010 objectives and the global goals of the World Health Organization New sections on situational leadership, transformational leadership, organizational culture, and board development Updated material on new and emerging challenges such as SARS, West Nile Virus, Avian Flu, and more In-basket assignments and case-studies in each chapter as well as many new figures tables, and diagrams to enhance learning Instructor's Manual and PowerPoint slides to simplify course instruction. (Available December 2006) Useful as both an overview of the field or as a reference, this is the perfect text for your college course, continuing education program, or personal development plan. It will prepare you to excel as a manager and leader in the field.