Title: Managing Product Life Cycle in a Supply Chain: Context: A Prescription Based on Empirical Research
Publisher: Springer
Publication Date: 2011
Language: English
ISBN 10: 1441920072
ISBN 13: 9781441920072
Binding: Soft cover
Condition: New

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Synopsis

The aim of this book is to provide a better understanding with as to how to coordinate and improve decisions about product life cycle, process and supply chain design to improve new product development. The conclusions are based upon original research of supply chain management and new product development in numerous industries.

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