Margeting: Inventing a Different Marketing Language
Language: English
Published by Educational Studies Pr, 2003
- Hardcover
- Used
Seller: De Boeken van Wouter, Amsterdam, Nederland, NetherlandsDe Boeken van Wouter
AbeBooks seller since March 26, 2025
Condition: Used - Good
US$ 46.71
Quantity: 1 available
Add to basketItem description from seller
Seller Inventory # 9789059730045
- Title
- Margeting: Inventing a Different Marketing Language
- Author
- Platteel, Andre
- Publisher
- Educational Studies Pr
- Publication year
- 2003
- Condition
- Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 9059730046
- ISBN 13
- 9789059730045
In het boek 'Margeting' deconstrueert André Platteel de huidige cultuur en ontwikkelt hij routes waarin het verlangen van de consument weer een plek kan krijgen. Aan de hand van voorbeelden uit de cinema, de beeldende kunst, de filosofie en de literatuur geeft Margeting tal van voorbeelden waarin duidelijk wordt op welke manier de consument kan worden uitgenodigd om zelf verhalen te maken. Veel van de theorie is gebaseerd op de gedachte van hedendaagse differentiedenkers.
"Synopsis" may belong to another edition of this title.
De Boeken van Wouter
Amsterdam, Nederland, Netherlands
AbeBooks seller since March 26, 2025
Shipping rates from Netherlands to U.S.A.
| Item | 7 to 25 business days | 5 to 14 business days |
|---|---|---|
| First item | US$ 52.33 | US$ 74.42 |
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Store description
Specialty
All kinds of second hand booksSeller's business information
Wolk Media en Entertainment
Maasstraat, 81A
Amsterdam, Netherlands 1078HG
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